Ohio native Eric McGinn directed a humorous 30-second commercial for the 2025 Doritos Crash the Super Bowl ad contest, which ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Doritos Super Bowl commercial titled "Abduction" was the winner of a contest for creators to create a spot for the big game.

Instead of making a spot of its own, Doritos revived its Crash the Super Bowl contest and challenged its fans: “Think you can make a better ad? Prove it.” Those behind the winning spot would receive a ...

There will be so much of it, after all, and many of the ads are likely to rely on similar elements, like celebrities and humor. Much of the meal may taste the same. The number of Super Bowl ...