Samsung Electronics on Wednesday unveiled its newest Galaxy S25 smartphones, powered by Qualcomm's chips and Google's artificial-intelligence model, hoping its upgraded AI features can reinvigorate sales and fend off Apple and Chinese rivals.

Daniel Yoo of Yuanta Securities, Korea says the legacy memory business is on a decline, but is optimistic for SK Hynix as their HBM business continues to grow and will retain over 50% market share.

The Verge has reached out to Samsung to find out which of its TVs and appliances are currently equipped with these ambient sensors. We also asked if third-party sensors connected to SmartThings can work with the new technology or if it’s limited to Samsung devices at launch. We’ll update this post as we get any new information.

Samsung's partnership with Google imbues its new Galaxy S25 phones with powerful AI and deep integration across its ecosystem. That's a major, major win.

During a media briefing on the new S25 series last week, Samsung explained that customers rarely ever used the “Air action” gestures. So the company decided to try and cut costs by ditching them entirely.

The new Galaxy S25 line was officially launched at Samsung Galaxy Unpacked today. However, it took Samsung a long time to get to the main event. Unlike previous events where the latest smartphones kicked things off, it took 30 minutes for Samsung to start talking about the S25 and a whole hour to eventually even show off the S25 line.

New details emerged about Samsung's XR headset at Galaxy Unpacked 2025. This Apple Vision Pro and Meta Quest 3 competitor is looking strong!

The Galaxy S25 is a tale of two AIs: Gemini and Bixby. Yes, while Google's Gemini AI assistant sits at the forefront—it can finally be triggered through a long press of the power button—Samsung is bringing its original Bixby voice assistant out from the shadows.

The new Galaxy AI feature Now Brief gives you personalized updates throughout the day. Samsung's Personal Data Engine powers Now Brief, and the feature is accessible from S25's new Now Bar. More Gemini features and enhanced Google Circle to Search enhance are also available on the Galaxy S25 series.

Samsung's Galaxy S25+ will be available in two colourways — Navy and Silver Shadow — but in the same RAM and storage configurations as the Galaxy S25. The 256GB variant is priced at Rs. 99,999, while the 512GB variant is priced at Rs. 1,11,999.

Galaxy Unpacked is here and there are a lot of new features and hardware coming for Samsung fans. While some might complain that the Galaxy S25, S25 Plus and the Galaxy S25 Ultra don't offer big hardware changes from the previous models, Android receives a fair few upgrades on the devices.