The platform is hoping the strategic token reserve will form a “robust financial backbone” for the Trump family crypto venture.

World Liberty Financial, the yet-to-launch crypto platform promoted by US President Donald Trump and his sons, appears to have sold more than 96% of its tokens after an initial slow start about four months ago.

The Trump family-affiliated decentralized finance (DeFi) project World Liberty Financial (WLFI) has unveiled a strategic token reserve designed to bolster top crypto projects like Bitcoin (BTC) and Ethereum (ETH).

World Liberty Financial has sold more than 24 billion WLFI governance tokens. The crypto project has less than 1 billion WLFI tokens remaining for purchase. World Liberty Financial launches token reserve strategy to boost market stability.

Trump and his affiliates own a 60% stake in World Liberty Financial, which, at the time of publishing, holds nearly $39 million worth of crypto assets. A majority is held in Tron and USDC. Set for a February 27, 2025 crypto exchange debut, there is speculation that it will list on Binance.

The Trump-family backed World Liberty Financial launched its token reserve to back various crypto ecosystems, the decentralized finance (DeFi) protocol said in an X post on Wednesday. World Liberty said it will diversify its token holdings and engage with traditional finance firms to invest their tokenized assets into the reserve.

With a centralized revenue model and governance concerns, can the Trump family’s World Liberty Financial truly compete with established DeFi protocols?

The Donald Trump-linked World Liberty Financial is shifting funds into a "macro reserve" to help it navigate market volatility.

A wallet identified as belonging to World Liberty Financial, the decentralized finance (DeFi) platform backed by President Donald Trump and his family, has deepened its investment in Ondo Finance, the second-largest issuer of tokenized Treasuries.

World Liberty Financial said its new token reserve would enable it to mitigate market volatility, empower the company to invest in innovative projects in decentralized finance, and develop a well-capitalized reserve.