The FTC is no longer asking consumers and businesses to comment on how they have been affected by "surveillance pricing." ...

Snapchat shared results of a recent study that shows how creator partnerships can help a brand boost its reputation among consumers, drive outcomes across the full funnel, and better hold user ...

Yet "both Starbucks and Dunkin' Brands faced increased competition for visits from smaller, drive-thru oriented coffee chains in 2024," according to Placer.ai.

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...

The $70-a-month package offers more than 50 broadcast, cable news and sports channels, a subscription to Peacock and access to more than 100 free streaming channels.

LinkedIn is updating its ad attribution models with a new hybrid attribution methodology that the company says offers "a more balanced view of the customer journey." ...

The negative news is that Philip Rucker -- a Washington Pos t national editor and Pulitzer Prize winner -- is leaving the Post after 20 years, to join CNN as senior vice president of editorial ...

RealSelf, born 18 years ago as a website marketplace connecting consumers with providers of medical aesthetics, is getting a facelift. A key reason: women also born 18 years ago – and their Gen Z ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...

Gen Z preferred banner or display ads for the recent holiday season - but also used email and text, Wunderkind reports.

The streaming pioneer has the highest reach and engagement per user, creating more opportunities for users to engage with content.