Instead, the beverage giant will once again aim for awareness – and, it hopes, action – on behalf of a still-nascent brand. For the second consecutive year, Mountain Dew Baja Blast will take center ...

Instead, the beverage giant will once again aim for awareness – and, it hopes, action – on behalf of a still-nascent brand. For the second consecutive year, Mountain Dew Baja Blast will take ...

“Speaking of turnovers, how about you turn over that Baja Blast and put it into your mouth,” it suggested. Well, now that Seal has endorsed the beverage, it’s hard to argue.