Melania Trump wore a custom look -- a strapless white gown with a geometric black trim and a small slit -- to the inaugural ball Monday night, completing her series of the day's outfits with a show-stopper from her own stylist. The first lady completed the look with a black choker and white heels.

How viral was this thing? Global searches about what she had on her head were briefly higher than for President Donald Trump’s speech, according to an analysis from JeffBet. The veteran milliner told Women’s Wear Daily he created the chapeau specifically to match Melania’s navy blue Adam Lippes coat.