The ESA wants to replace E3 with a bunch of buzzwords
The Entertainment Software Association is making a fresh attempt to launch a gaming event. The new project is called iicon, ...
E3’s Organizers Are Back With a New Event. This Time, Doctors Are Invited Too
The days of trailers and demos are done as the ESA broadens its horizons. The newly minted “iicon” conference will bring ...
E3 Creators to Host New Conference in 2026 (With Big Names Already Attached)
This new endeavor won't be exactly like E3, but aims to bring together plenty of big names from the gaming industry.
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The E3 spirit kinda lives on with iicon, albeit in a drastically different form, but can the ESA pull this off?
This, ultimately, makes sense. While there's a lot of love for E3 ( and it's sad coming to the party too late to attend one) there's been a shift in what companies and consumers want. The ESA itself ...
ESA unveils innovation-focused thought leader summit for April 2026
The Entertainment Software Association (ESA) announced the launch of the Interactive Innovation Conference ( iicon ) business event for April 2026.
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ESA Warns Proposed US Tariffs Could Harm The Video Games Industry – Around The World
Because of the ESA, the video game industry was able to flourish in America, and subsequently that allowed it to take over the world. Aside from the ESRB, and E3, the organization acted in the ...